When Should A Small Business Use A Subscription Agreement And Stockholders Agreement?

Alex Solo
byAlex Solo9 min read

Small business owners and startup founders often face tough decisions when bringing in investors or new business partners. One common area of confusion is knowing when to use a subscription agreement and a stockholders agreement (sometimes called a shareholders agreement). Many founders assume these are the same or that one document is enough, but using the wrong agreement or missing key terms can lead to disputes, unclear ownership rights, or even regulatory trouble.

This guide explains what subscription and shareholder agreements are, when each is needed, and what to include. We cover common mistakes, practical checklists, and what to watch for in different states. If you are raising funds, issuing shares, or formalizing relationships with co-owners, this article will help you understand your options and risks before you sign anything. For tailored advice or help drafting these documents, consider speaking with a contracts professional.

What Is a Subscription Agreement?

A subscription agreement is a contract between a company and an investor. It sets out the terms for the investor to buy shares or other securities in the business. The agreement typically spells out how many shares are being purchased, the price per share, payment terms, and any conditions that must be met before the shares are issued.

In the US, subscription agreements are commonly used when a company is raising capital from new or existing investors. They are especially important for startups, small businesses, and companies seeking to comply with federal and state securities laws. A subscription agreement helps document the transaction and shows that both sides understand the terms.

  • Who signs? The company and the investor (subscriber).
  • When is it used? When new shares are being issued, such as during a seed round, Series A, or other fundraising event.
  • What does it cover? Number of shares, price, payment, representations and warranties, and sometimes investor qualifications (for example, confirming accredited investor status).

Federal securities law, especially under the Securities Act of 1933, requires that companies either register securities offerings or qualify for an exemption. Subscription agreements often help document compliance with these rules. However, state laws ("blue sky" laws) may add extra requirements, so it is important to check local rules as well.

Common mistakes:

  • Not including investor representations about their eligibility to buy shares.
  • Failing to specify payment timing or escrow arrangements.
  • Not addressing what happens if the company does not reach its fundraising target.

For example, if a startup in California is raising $250,000 from several angel investors, each investor would sign a subscription agreement stating how much they are investing and what they get in return. The company uses these agreements to track ownership and meet legal requirements.

What Is a Stockholders Agreement?

A stockholders agreement (or shareholders agreement) is a contract among a company and some or all of its shareholders. It sets out the rights, obligations, and protections for shareholders, and often covers how the company will be managed, how shares can be transferred, and what happens if a founder leaves or an investor wants to sell.

Unlike a subscription agreement, which is focused on a specific share purchase, a stockholders agreement is about ongoing relationships and governance. It is not required by law, but it is highly recommended for any business with more than one owner or investor. If you are considering a business sale or want to formalize ownership arrangements, a stockholders agreement is especially valuable.

  • Who signs? The company and its shareholders (sometimes only certain classes of shareholders).
  • When is it used? When there are multiple owners or investors, especially after a fundraising round or when bringing in new partners.
  • What does it cover? Voting rights, board composition, transfer restrictions, buy-sell provisions, drag-along and tag-along rights, dispute resolution, and more.

Stockholders agreements are especially important in closely held corporations and startups. They help prevent disputes by setting clear rules for decision-making and ownership changes. They can also protect minority shareholders and clarify what happens in common scenarios, such as a founder exit or a company sale.

Common mistakes:

  • Not updating the agreement as new investors come in.
  • Leaving out key terms, such as what happens if a shareholder dies or becomes disabled.
  • Failing to address state-specific rules (for example, some states have special rules for closely held corporations).

For example, after a seed round, a Delaware corporation may have five shareholders. They sign a stockholders agreement that sets out how board members are chosen, who can sell shares, and what happens if the company is acquired.

When Does a Small Business Need Each Agreement?

Understanding when to use a subscription agreement, a stockholders agreement, or both is critical for small business owners. Using the right agreement at the right time helps avoid disputes and ensures everyone is on the same page. If you are unsure, a Subscription and Shareholder Agreement package can help cover both needs efficiently.

  • Use a subscription agreement when you are issuing new shares or securities to investors. This is usually during a fundraising round, whether it is with friends and family, angels, or venture capital.
  • Use a stockholders agreement when you have more than one owner or investor, especially if you want to set rules about how the company is managed, how shares can be sold, or how disputes are handled.

In many cases, you will use both. For example, when raising money, each investor signs a subscription agreement to buy shares. At the same time, all shareholders (including the new ones) sign or join the stockholders agreement to set out how the company will be run going forward.

Checklist: When to use each agreement

  • Are you issuing new shares or securities? Subscription agreement needed.
  • Do you have more than one owner or investor? Stockholders agreement recommended.
  • Are you raising funds from outside investors? Both agreements usually needed.
  • Are you formalizing relationships between founders? Stockholders agreement highly recommended.

Some states have extra requirements for certain types of companies. For example, S corporations have restrictions on who can be a shareholder and how many shareholders there can be. Your agreements should reflect these rules to avoid losing tax status or running into regulatory problems.

Practical example: A tech startup in Texas is raising its first round of outside capital. The founders and three new investors each sign a subscription agreement. At the same time, all parties sign a stockholders agreement that covers board seats, voting rights, and what happens if someone wants to sell their shares.

Key Terms to Include in Each Agreement

Both subscription and stockholders agreements should be tailored to your business and your state. However, there are some key terms that are commonly included in each.

Subscription agreement key terms:

  • Number and class of shares being purchased
  • Purchase price and payment terms
  • Representations and warranties by the investor (such as confirming accredited investor status)
  • Representations and warranties by the company (such as authority to issue shares)
  • Conditions precedent (what must happen before the shares are issued)
  • Disclosure of risks and regulatory compliance statements

Stockholders agreement key terms:

  • Voting rights and board composition
  • Restrictions on share transfers (right of first refusal, buy-sell provisions, etc.)
  • Drag-along and tag-along rights
  • Procedures for resolving disputes
  • Confidentiality and non-compete clauses (if appropriate)
  • What happens if a shareholder dies, becomes disabled, or leaves the company
  • How the agreement can be amended

It is important to review these terms with legal and tax advisors familiar with your state and industry. For example, California has special rules about non-compete clauses, and New York may have different requirements for closely held corporations.

Common issues to watch for:

  • Conflicts between the subscription agreement and the stockholders agreement (for example, different definitions of "shares" or "founder").
  • Failing to update the stockholders agreement as new investors join.
  • Not documenting all payments and share issuances properly for tax and regulatory purposes.

How State Law and Industry Rules Affect These Agreements

While there are some federal rules that apply to securities offerings (such as the Securities Act of 1933), most contract law is set at the state level. This means that the details of subscription and shareholder agreements can vary depending on where your company is incorporated and where your investors are located.

Some key state law considerations:

  • Blue sky laws: Each state has its own securities regulations. You may need to file notices or meet other requirements when issuing shares.
  • Corporate law: State corporate statutes (such as the Delaware General Corporation Law) set out rules for how shares can be issued, who can be a shareholder, and what rights shareholders have.
  • Transfer restrictions: Some states limit how and when shares can be transferred, especially in closely held corporations.
  • Industry-specific rules: Certain industries (such as banking, insurance, or healthcare) may have extra requirements for ownership or control.

For example, a company incorporated in Delaware but operating in Florida may need to comply with both Delaware and Florida rules when issuing shares. If your investors are in multiple states, you may need to check the rules in each state where an investor resides.

Checklist: State and industry considerations

  • Check your state's corporate statutes for rules about issuing shares and shareholder rights.
  • Review state blue sky laws for securities offering requirements.
  • Consider industry-specific ownership rules if you operate in a regulated sector.
  • Update your agreements as your business grows or enters new states.

It is a good idea to consult with professionals who understand both federal and state requirements before finalizing your agreements. This helps avoid costly mistakes and ensures your documents are enforceable.

FAQs

Can a small business use just one agreement for both purposes?

While some small businesses try to combine subscription and shareholder terms into a single document, it is usually better to keep them separate. A subscription agreement focuses on the specific transaction of buying shares, while a stockholders agreement covers ongoing rights and obligations among shareholders. Keeping them separate helps avoid confusion and makes updates easier as your business grows.

What happens if I do not have a stockholders agreement?

If you do not have a stockholders agreement, state corporate law and your company's bylaws will govern shareholder rights and company management. However, these default rules may not address key issues like share transfers, founder departures, or dispute resolution. This can lead to uncertainty or disputes among owners, especially as the business grows or new investors come in.

Do LLCs use subscription and shareholder agreements?

LLCs typically use an operating agreement instead of a stockholders agreement, and may use a subscription agreement when admitting new members or raising capital. The principles are similar, but the terminology and legal requirements differ. If you are operating as an LLC, check your state's LLC laws and consider working with a professional to draft or review your agreements.

Are these agreements required by law?

Subscription agreements are not always legally required, but they are strongly recommended to document share issuances and investor qualifications. Stockholders agreements are generally optional but highly advised for any company with more than one owner. Some industries or states may require certain terms, so it is important to check the rules that apply to your business.

Can I use templates for these agreements?

Templates can be a helpful starting point, but they often miss important state-specific or industry-specific terms. Using a generic template without customization can lead to gaps or conflicts in your agreements. It is best to use templates as a guide and work with professionals to tailor the documents to your business and legal requirements.

Key Takeaways

  • A subscription agreement is used when issuing new shares or securities to investors, while a stockholders agreement sets out ongoing rights and obligations among shareholders.
  • Both agreements are important for small businesses raising capital or formalizing relationships among owners.
  • State law, industry rules, and contract terms can affect what must be included in each agreement.
  • Common mistakes include missing key terms, failing to update agreements, and not checking state or industry requirements.
  • Consult with professionals to ensure your agreements are tailored to your business and legal needs.

If you are considering a subscription agreement, stockholders agreement, or both for your business, our team can help you understand your options and next steps. Contact us at (888) 449-8437 or team@sprintlaw.com to discuss your situation. Where legal services are required, they are provided by licensed US lawyers at ElevateNext US, LLC, a trusted US law firm, through the Sprintlaw platform.

Alex Solo

Alex is Sprintlaw's co-founder and a legal technology leader. He holds law and media degrees from the University of Sydney and has been recognized by Australasian Lawyer, Lawyers Weekly and the Sydney Young Entrepreneur Awards for his work building Sprintlaw and improving access to business legal support.

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